It started out as a university project for a fictitious radio company, and as soon as I learned it was to be called Vixen, I just couldn’t help myself. Bold font and a self indulging anthropomorphic vixen were part of the brand communication. I’m certainly no expert in vector graphics, but, for example, the source file is optimized for offset printing and the colours are picked from a code list — both best practices when it comes to creating logos. My software of choice was Inkscape and Gimp.
